Amazon has officially declared the dates for Prime Day 2021: the event will start on 12AM PT on Monday, June 21 and close at 11:59PM PT on Tuesday, June 22. Like a year ago, Prime Day will be a 48-hour event, yet unlike to in 2020, the current year’s Prime Day won’t imply the beginning of the holiday shopping season.
This year is somewhat of a return to form for Amazon. The company held Prime Day in October a year ago, pushing the seasonal shopping frenzy forward by around one month.
Yet, that wasn’t the original plan — Prime Day was generally held in the mid year, yet challenges introduced by the pandemic forced Amazon to push the two-day event back to the fall. Yet, Prime Day returns to its typical summer time slot this year, giving Amazon an approach to boost sales during a period that doesn’t have as many shopping-focused holidays.
It likewise fills in as an approach to get extra signups for Amazon Prime, which stands at $13 month to month or $120 yearly rate (that is following a 30-day free trial). Prime Day deals are simply accessible to Prime subscribers, so Amazon is hoping that more individuals will sign up for its service before the event.
It’s important that free-trial subscribers are eligible for Prime Day discounts, so you could join and exploit Prime Day discounts before truly paying for the service.
Prime Day is somewhat of a toss-up every year, except ordinarily they will see a handful of stand-out tech deals in addition to various more modest (however no less advantageous) sales.
Likewise, they have progressively seen all the more counter and matching discounts offered Walmart and Best Buy and different retailers as they desire to capitalize by non-Prime individuals looking for comparative deals, just as the individuals who basically don’t have any desire to take an participate in Amazon’s shopping event.
They will cover Amazon Prime Day 2021, so check the site during the event to find the best tech deals that are worth your money — both from Amazon and different retailers. You can likewise follow our Engadget Deals Twitter account for real-time deal updates throughout Prime Day.