Red Bull has taken content marketing to the next level – for years now, it has been publishing its print magazine, Red Bulletin. The magazine has many articles on sports, dance subculture, food, street art, and music. And absolutely nothing about the product itself. Neither will you find advertisements like “Red Bull-the best drink”. None of this is needed when you are adept at effective marketing.
Yet mastering influential marketing tools takes time and effort. Many entrepreneurs who find it overwhelming to excel in all the marketing strategies out there choose to get expert help from competent and inspiring online business coaches like Owen Hone.
We sat down with Owen to look into some of the strategies that he considers vital for online brand development, the vision he upholds, and the assistance he offers others.
Keep Your Advertising Authentic
Many people deem advertising a sole vehicle that can sell any product to any customer. Yet marketers are often too mediocre in communicating with their audience. They stubbornly refuse to accept the fact that customers do not like to be deceived.
This is exactly what distinguishes Owen from other people in the field- he approaches his work with the uttermost honesty and encourages his clients to do the same.
“I truly believe that authenticity is contagious and vulnerability is courageous; and by learning to live more of an expression of who you are you can be the permission slip for others to do the same”, Paul tells us.
Use SMM Smartly
Until now, many companies still treated SMM as something frivolous, low-cost, and not particularly productive. However, quite on the contrary, SMM comprises a whole range of assets for promoting one’s company, including diverse advertising strategies, assets for studying a target audience, strategic planning, and many more.
Smart use of SMM strategy not only helps to attract new customers but also allows you to get to know them better – what they like/don’t like, what kind of reaction certain events/ innovations/ trends evoke in them. Thanks to competent SMM, you can kill three birds with one stone:
- Study your consumers carefully;
- Find new potential buyers;
- Increase your brand awareness.
Owen has helped hundreds of network marketing companies develop robust internal systems and strategies around social media marketing, build a powerful personal brand and make tons of money.
“We are the #1 go-to for helping network marketers build a powerful online brand, duplicate
fast and attract soul-avatar business builders by mastering social media”, says Owen.
Follow Marketing Trends
A good marketer not only comes up with original posts on social networks but also adapts the product to the ever-evolving marketing trends.
Owen teaches his customers the marketing metrics that 99% of online business owners don’t
get right. One such method is the Jedi algorithm.
“We teach you different Jedi algorithm hacks and strategies to get 10’s and if not 100’s of your ideal customers and team members engaging with your content. 99% of online business owners don’t get this right, and it’s one of the reasons our clients consistently get such great results working with us”, Owen tells us.
Anyone willing to attract more customers through adopting the best online marketing strategies for brand development would no doubt benefit from Owen’s coaching. You can contact him on diverse social media platforms including Facebook.