Business

From passion to profession, Zinobia Mistry is inspiring millions of people

From passion to profession, Zinobia Mistry is inspiring millions of people

 

We are often said to follow our heart i.e. our hobbies. Do you remember the era when passion wasn’t a viable career option? But today, the picture has changed! The same society lauds people for choosing their passion. Agree or not, talented souls like Zinobia Mistry and their success stories are the significant motivation behind this change!

This young digital creator based in the UAE is living a life of passion and inspiring others to do the same. While the silent majority recognises Zinobia Mistry as a beauty and fashion enthusiast, very few people know that she is also a PR professional.

Having pursued her MBA in Marketing and Communications, she is at her best when it comes to doing public relations. Donning this hat, she has done promotions for films like Rashtra Kavach Om and Laal Singh Chaddha. Zinobia has also done promotions for Filmfare Middle East Achievers Night. But with her corporate behavior, she also knows how to outperform with her creative skills.

It was ten years ago when Zinobia started her journey as a content creator. With her sheer dedication to making quality content and sharing all her knowledge about beauty and the fashion world, she stepped into the online space. In today’s date and age, this skilled woman has worked with brands like NARS, Laura Mercier, MAC Cosmetics, Nykaa Beauty, Sunday Riley, Loewe Perfumes, Marc Jacobs Beauty, PIXI Beauty, Tanishq, Aldo, etc.

Being honest about what vocation delights her the most—PR professional or digital creator—Zinobia says, “I hold both the designations dear to my heart. While PR has allowed me to bring out my best communication skills, digital creation has pushed me to be more creative. I’m grateful for both of my journeys.”

Zinobia Mistry is also the brand ambassador for a lifestyle brand called My Protein. She is proving her versatility as a multifaceted personality, and we are totally moved by her dedication.

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